Ranjani Raghupathi is a SaaS marketing leader with over a decade of experience across go-to-market strategy, product-led growth (PLG), positioning, and messaging. She has worked closely with SaaS teams to scale acquisition, improve product adoption, and drive customer retention through clear, differentiated narratives and data-informed execution.
Her writing focuses on practical frameworks, real-world learnings, and actionable insights particularly in customer support and service management domains. Ranjani brings a hands-on perspective shaped by working directly with products, customers, and support teams. Outside of work, she enjoys exploring artisanal food, backpacking, and engaging in conversations around equity and culture.
In this article, I explore helpdesk trends to anticipate in 2026. I first used a helpdesk in 2016. Over the last decade, I’ve seen: The market explode to 400+ helpdesk
For a long time, the word helpdesk was synonymous with IT. Password resets, system outages, software troubleshooting – if you had a tech issue, you
Experts love to talk about agent efficiency in customer support: more automations, AI to assist agents, macros, SLAs, we’ve heard them all. However, there’s an
If you go to G2 and choose ‘helpdesk’ as your software category, the page throws up 457 listings (as on 23/7/2025). If you’re a small
At Desk365, we love launching new features. What we love more is upleveling existing features so they’re constantly evolving to meet our customers’ needs. This week,
In this article, I explore helpdesk trends to anticipate in 2026. I first used a helpdesk in 2016. Over the last decade, I’ve seen: The market explode to 400+ helpdesk
For a long time, the word helpdesk was synonymous with IT. Password resets, system outages, software troubleshooting – if you had a tech issue, you
Experts love to talk about agent efficiency in customer support: more automations, AI to assist agents, macros, SLAs, we’ve heard them all. However, there’s an
If you go to G2 and choose ‘helpdesk’ as your software category, the page throws up 457 listings (as on 23/7/2025). If you’re a small
At Desk365, we love launching new features. What we love more is upleveling existing features so they’re constantly evolving to meet our customers’ needs. This week,
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